Marketing VP Recognized for Work on Behalf of Company’s Channel Partners
BOSTON – July 24, 2012 – Intronis, Inc. today announced that Carol Ferrari, vice president of marketing and customer success, has been recognized by UBM Channel’s CRN Magazine as one of the Women of the Channel in 2012. Honorees in CRN’s 2012 Women of the Channel list have made a name for themselves as influential leaders within their own company, and the IT channel as a whole.
Executives on the list were selected by the editors of CRN Magazine based on nominations and applications from a field of vendor channel organizations, distributors and solution providers. Criteria for selection was based on the role each applicant played over the past year in driving revenue for their company and the steps they’ve taken to evangelize the importance of the IT channel.
The Intronis community has grown in both size and influence during Ferrari’s tenure. Intronis was honored as ASCII Vendor of the Year in 2011 and recognized multiple times as a top revenue generator for our partners. Ferrari delivered marketing programs and built a lead generation framework that significantly contributed to Intronis’ year-over-year growth. She also led the firm’s efforts in building programs that help educate partners on how to grow their businesses with cloud backup and recovery.
“Now in its 9th annual publication, CRN’s 2012 “Women of the Channel” list honors female executives based on their accomplishments over the past year, and their dedication to driving the overall success of the IT Channel,” said Kelley Damore, VP, Editorial Director, UBM Channel. “This designation is especially important because it recognizes successful and influential women in the IT channel, which has long been considered a male-centric industry. I take great pride in honoring and congratulating these women for their contributions to the industry and their respective organizations.”
“Carol has played an instrumental role as Intronis has established itself as the leader in cloud backup and recovery for MSPs,” said CEO Kent Plunkett. “Through the marketing and outreach that she leads, we’ve added thousands of users and significantly grown our business, and gained the market’s trust for delivering highly reliable solutions that save our partners valuable time.”
“It’s an honor to be named among the influential executives who comprise CRN’s Women of the Channel,” Ferrari said. “It’s an exciting time at Intronis, and I’m proud of the work we’re doing to empower our partners with great solutions that help them reach their business goals.”
Editorial coverage of the Women of the Channel list will appear in the July issue of CRN Magazine and expanded coverage and list will be featured online at www.crn.com.
Intronis Cloud Backup and Recovery is a world-class cloud backup solution for the IT channel. Intronis provides the industry’s easiest to use secure data solution for offsite and local backup, which generates a monthly recurring revenue stream to add to your business. Intronis offers the best, deepest Exchange and SQL backup on the market, U.S.-based customer support, and is also integrated to major solutions in the MSP ecosystem. The solution has been field tested by thousands of MSPs and the industry spoke by awarding Intronis the 2011 Vendor of the Year from ASCII. barracudamsp.wpengine.com.
UBM Channel (www.ubmchannel.com)
UBM Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With more than 30 years of experience and engagement, UBM Channel has the unmatched channel expertise to execute integrated solutions for technology executives, managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. UBM Channel is a UBM company. To learn more about UBM Channel, visit us at http://www.ubmchannel.com. Follow us on Twitter at http://twitter.com/ubmchannel.
UBM plc is a leading global business media company. We inform markets and bring the world’s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organized into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.